WORK EXPERIENCE

Events and Marketing Coordinator, College of the Canyons – 04/24 - Present

Orchestrate digital and physical campaigns, donor communications, and high-impact fundraising events at one of California’s most successful community colleges, personally contributing to six-figure revenue targets and exceeding event fundraising goals by 138%. Use Raiser's Edge CRM to build custom donor portfolios, generate prospecting lists, and support pipeline growth.

Manage end-to-end production of large-scale fundraising events, from budgeting and vendor contracts to drafting full live event scripts, handling logistics, and directing attendee communications. Initiate cold outreach via email and phone to steward new donors, book prospect meetings, and drive campaign engagement. Personally generate donations through targeted mass emails, written publications, social media campaigns, and sponsorship strategies.

Oversee a growing portfolio of thousands of donors, with an intentional focus on accelerating high-potential prospects up the giving pipeline. Support executive leadership with prospect research, internal reporting, and data-informed strategy while increasing social engagement by 1800% and follower growth by 175% through media campaigns.

Executive Assistant, CoSA VFX — 07/23 - 04/24

Supported the Global Head of Operations at this Emmy award-winning VFX studio. Led a resale logistics initiative that generated over $10,000 in revenue by engaging potential buyers through email, marketplace platforms, and direct outreach. Engaged in various administrative tasks including scheduling, expense reports, paperwork, and inventory. Organized industry-standard equipment and oversaw business and hospitality needs for both clients and the team. Streamlined internal operations and external correspondence to ensure smooth project execution.

Production Assistant, Beehold Pictures — 11/23 - 11/23

Collaborated with production team on short film (SAG approved) to ensure smooth operations without disruption. Participated in a variety of activities ranging from transportation, catering, handling equipment, set construction and deconstruction, and expense management.

Marketing Intern, Sony Music Group — 07/22 - 06/23

Curated a robust online presence for The Orchard (Sony Music) and their clientele. Analyzed engagement data and user trends, crafting bi-weekly reports with insights for marketing and A&R teams. Personally generated over 10 million impressions across various social media platforms (a record-setting milestone for the program an); designed high-conversion graphics and videos via Adobe Suite software and Canva. Conducted local outreach to influencers and partners to activate new markets, distribute assets, and deepen brand exposure.

Marketing Staff Member, UCLA Student Media — 01/22 - 12/22

Utilized target market demographics to create promotional content for various UCLA-affiliated media. Published author of student-media article "Artists, Music, and UCLA". Engaged in numerous physical promotional activities on campus, including info-booths and flyer distribution.

Market Research/Analytics Intern, USC Center for The Digital Future — 02/21 - 07/21

Synthesized and visualized survey findings to help media, tech, and policy stakeholders - including Hulu and Congressional committees - understand industry trends and public sentiment. Arranged hundreds of pages of raw cross-tab Excel and Spreadsheet data into compressed, concise summary reports. Examined and studied post-COVID industry trends, tracking performances and making predictions. This experience sharpened my ability to surface key problems and map them to tailored recommendations, mirroring a consultative sales approach.

EDUCATION

B.A, Communication Studies and Film/TV and Digital Media University of California, Los Angeles ‘23

3.99 GPA - Summa Cum Laude, Early Graduate, Dean’s Honors List

Extracurricular Activities: StudentLed Leadership - Director of Communication/Outreach, Film and Photography Society - Media Team Member, Business in Entertainment Association, Intramural Soccer

SKILLS

  • Digital Media Strategy

  • CRM, Adobe and Microsoft Suite, Database Management

  • Strategic Communications

  • Creative Marketing

  • Omni-Channel Mass Outreach

  • Copywriting

  • UCLA Accredited Level Five Spanish Speaker

  • Website Building (Wordpress, Squarespace, Cargo)